2007 so far has had many ups and downs, all in all, everything headed on a very positive note. Been an extremely busy time here at Five Four the last 2 weeks since the New Year, it seems like it never stops. Our Fall 2007 line is slowly coming in, it looks amazing. The jeans are on fire and so are the tops...
Went to the Justin Timberlake concert this week at Staples, show was bananas.
Had some visits to our office in the last week.
My good friend, Brick Williams, of "Nick Brick Productions": http://www.nickandbrick.com/ came down to get laced up, here he strikes the Heisman pose for all the young ladies reading this.
Ryan Braun from the Milwuakee Brewers stopped by with his little bro to get geared up.
Chris ate the biggest slice of pizza I've seen, it was bigger than his face. Luckily, it kept him quiet for awhile, not too long, but enough where he wasn't talking to me while he was in my office. Thank God.
It was also Davey Detail's birthday last week, feliz cumpleanos senor Detail.
Spiro rolled through with Derek Anderson from the Cleveland Browns.
Also, Formula One driver Payton Tapp Watkins stopped by the office to get laced.
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The guys from San Francisco based Homeroom Clothing stopped by to learn a bit about the schmata.
Ran into my boys Daniel Acuna and Matt Leinart the other night in L.A. Always representing wearing Five Four.
Saw the Fiesta Bowl at international playboy Mikey Lev's new crib. It's off the chain. His movie room is the ultimate man's room, peep below.
Dee enjoys the festivites, as all his bets came thru as winners.
Mikey loves his new crib.
The only loser of the day was Steve, sorry pal...don't take Ohio State, listen to Mikey on all your bets.
When we were leaving, we saw the view of the city from his house. Dee had to give his ballin' pose for the camera.
Went to lunch with socialite turned financial analyst turned art curator turned dj turned streetwear patron of the arts turned chef turned teddy hyde, Jon Alagem. He was showing me off his new purchase, Kaws toy. I'm not a big toy buff, but Jon was pretty excited about it...
Also, we got some press hits recently.
Golden Globe winner Forest Whitaker rocking Five Four in the latest issue of Flaunt.
We got selected as a brand to watch for 2007 by MR Magazine.
Saturday Night Magazine did a feature on Dee Murthy and myself.
Tyrese was wearing Five Four in the new iNTouch magazine a 2 weeks ago. Nice cover shots!
KB and I were bored at the office 2 Fridays ago. We decided to go to Hong Kong for the weekend. We met up with our friend David from Blue Tattoo. Here we have KB enjoying a nice juicy watermelon at a bar in the LKF district in HK.
After a couple of drinks KB looked like a 6 year old baby who just saw his first topless girl.

That's all folks. By the way, we really didn't go to Hong Kong, but to Koreatown in L.A. KINDA close enough...
My friend David sent me a photo of his grandpa rocking some Five Four. Apparently, he picked it up from his grandson's bed and liked it so much he rocked it. The 2 guys featured in today's blog definitely shows the range of the Five Four customer...

These guys were a mess.
Nice eyes Dubb.
I counted down the clock the right way.
Anyways, the rest of the photos from the night are pretty absurd. Can't post those up.
Next day went to the Rose Bowl to check out my alma mater USC play Michigan.
Arizona Cardinal and former USC Heisman Quarterback Matt Leinart was representing right with his Five Four hoody on the field during the game.
My friend Sammy Kazammy took me to the game...
The first half was pretty boring but SC lit it up in the 3rd quarter. After that point, the game was history.
After the USC victory, my posse and I decided to go ring in the first big dinner of the year at Dan Tana's. This place has some of the best Italian food in L.A. Also, the Boise State / Oklahoma game was going on at the bar, the place was going nuts...
